Each and every piece from the Gydja jewelry collection has a true meaning or inspiration from the Icelandic heritage. It is inspired by either the Icelandic national costume, the Viking runes or the Icelandic magical staves.
Viking runes are ancient symbols used for writing, telling fortunes, protection, and casting spells. Each symbol is not only a character in the ancient Scandinavian alphabet but is also believed to have magical or super- natural powers.
Othala represents our home: our lands, our community, our nation, our identity, our personal assets and the assets of our friends and family. Othala is a physical representation of both our past and our destiny -- a reminder of who we are, and a symbol of the greatness we aspire to. The noble rune, Othala references both responsibility and pride, history and future, honour and hard work.